I needed new shoes, ones with high heels and wanted to be a grown up but couldn’t be arsed, when the girls were trying on Ugg style boots in ShoeFayre, just raring to go for dropped insteps and walking like Nans aged 11 and 12.
Ugg boots look like they were a drawing of boots by toddlers which flew out of a nursery window one morning in a high mountain village in the alps where there is still a toymaker who makes wooden toys…and the picture flies through the window of a chalet hotel where a high class American shoe designer is staying. Under pressure from their employers for new ideas; they sit, despairing, in their room. How do they tell their family their job has gone at Christmas time? (sorry did I not mention it was Christmas? Oh and the designer will be played by Steve Martin or Adam Sandler if he’s not available) They absentmindedly pick up the piece of paper that has flown through the window and crunch it into a ball to lob in the bin basketball stylie; just then they stop, mid throw and uncurl the ravaged paper, spreading it out on the small desk and switch on the desk lamp, pondering. Quickly they take out an ancient leather case with pencils and sketch pad and are seen working through the night surrounded by sketches.
The next morning excited, and unshaven they put a call through to America waking their disgruntled boss – they have found it! A new shoe design to sweep the world, and, as in the case of the Emperors New Clothes people everywhere from Sydney to Montreal are seen sporting brown boots made from a toddler’s drawing thinking they are stylish. The film shoots to scenes of lots of newspapers spinning round and round with headlines on and the once despairing designer accepting accolade after accolade and award after award.
Hollywood stars are shown wearing the Ugg boot to the Oscars under their haute couture, nuns sporting Uggs under their habits are seen kneeling at Mass, the Queen of England does her Christmas Speech in them (as Cliff Richard, the Young Ones and all of the Spice Girls circumnavigate Big Ben in an Ugg shaped National Express coach with Richard E Grant yawning with ennui on the back seat making notes to sack his agent ) All the time the toddler in the alpine village grows up not knowing their part in all of this, and, as they flee their jobless village to end up sleeping rough in the backstreets of an industrial German town committing petty crime to feed their drug habit, they lie in the street, zoned out on crack cocaine and watching feet shuffle by, to go home, to go out, to get married, to party, to church, to divorce court, but all of them, every single one, clad in an Ugg boot…..if only……..
In next week’s fashion histories !!!!!!
How Mary Mungo and Midge felt when Vidal Sassoon stole the idea for the iconic Bob hairstyle, passing off as his own, the style created by a carpenter called Bob in the canteen of the hip 60’s cartoon. What would they all think now even Vidal, to know, that blow dried vigorously with mousse, it is synonymous with people who want to speak to the manager in any unsatisfactory retail situation.
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PS In case you are wondering I got some shoes – they’re black.